Angelina Agata
Jan 02, 2026
Some travellers still remember a different Kuta. Not the one from rushed travel blogs, but the real one. It was a place where children-built sandcastles that survived entire afternoons, where sunset was a daily ritual rather than a photo opportunity. Families gathered on the beach, watching traditional boats dot the horizon. The sound was waves, laughter, and vendors offering fresh coconuts carved with practiced hands. Where genuine connections happened naturally over morning coffee. Where the beach stretched wide and welcoming. That Kuta never disappeared, and it just learned to hide in plain sight, preserved by those who understood that Bali's magic was about simplicity, warmth, and genuine hospitality.
THE KUTA SPIRIT LIVES ON
There was a time when Kuta was a proper Balinese village that happened to have one of the world's most beautiful beaches. Coconut palms grew abundant. The air carried incense from morning offerings, salt from the sea. You could walk the length of South Kuta Beach without navigating crowds. Local kids played soccer with makeshift goals. Surfers came for the waves and stayed for the people, the pace, the profound sense of welcome. Hospitality was Tri Hita Karana that the Balinese philosophy of harmony between people, nature, and the divine.
Holiday Inn Resort Baruna Bali has been that guardian of authentic Kuta spirit. Now, with the new Bali Classic collection, the resort invites travelers to experience what so many are searching for: the genuine Kuta that locals never forgot. Walk through the resort gates and something shifts. Five hectares of tropical gardens create a natural sanctuary where time slows to its natural pace. The sounds are waves, wind through palms, children's laughter from the pools. Here, staff remember names and offer help with genuine warmth. The beach remains accessible, uncrowded, endlessly inviting.
FOUR PACKAGES: SIMPLE GENEROSITY, GENUINE COMFORT
The Bali Classic collection features four packages, each celebrating the simple, generous hospitality that defines authentic Bali:
Breakfast & Transfer On Us
Remember when family vacations were about spending time together, not coordinating logistics? The Breakfast & Transfer On Us package returns families to what vacation should be. Book a minimum of two nights at any room category and enjoy complimentary daily breakfast with ocean views, 20% off all-day dining at ENVYRestaurant, Kids Stay and Eat Free privileges, hassle-free airport transfers, and a 15-minute foot massage for two persons to help you unwind from your journey. Simple, generous hospitality—the way it should be.
A Rejuvenating Stay
The Rejuvenating Stay package understands that healing doesn't happen on a schedule. Soothe your mind, body, and soul with a traditional Balinese massage at Tea Tree Spa Baruna—performed slowly and intentionally, with skilled hands that understand the body's need for balance. Combined with beachfront accommodations where the sound of waves becomes your natural soundtrack, this package helps you rediscover your center. Sometimes the best souvenir from Bali is simply feeling truly rested.
Swim Up and Chill
The Swim Up and Chill package celebrates the art of doing nothing beautifully. Swim up to the pool bar and sip your favorite cocktail as afternoon stretches into golden hour. With a minimum stay of just two nights, the package includes complimentary airport transfer, daily buffet breakfast, 10 glasses of selected beverages each day, and 5 pieces of laundry service daily to keep you feeling fresh and carefree. Good times and great drinks await at the resort's pool bar, where conversation flows as easily as the drinks and you lose track of time in the best way. Pure, unhurried enjoyment—the spirit of Bali at its finest.
Extend A Night On Us
For those who understand that Kuta's real gift was space—space to spread out, space to settle in—the Extend A Night On Us package delivers straightforward generosity. Stay three nights at any room category and pay only for two, with complimentary breakfast for up to four persons each morning. Available across all room categories subject to availability, this offer gives families the time to create real memories together. Three days in paradise is genuinely better than two. Because the best vacations aren't rushed ones.
Your Invitation to Authentic Kuta
Holiday Inn Resort Baruna Bali preserves what made Kuta legendary. Nestled on South Kuta Beach with five hectares of tropical gardens, 193 rooms, suites and villa, swimming pools, multiple dining venues including ENVY Restaurant, and Tea Tree Spa Baruna, the resort offers genuine warmth, unhurried time, and spacious comfort. Perhaps you've been to Bali and remember when it felt different. Or perhaps you're discovering it for the first time, searching for something authentic. Either way, the Kuta you remember or always hoped to find is here. The gates are open. The beach is waiting. The sunset hasn't changed. And the Kuta that locals love is ready to welcome you home.
Holiday Inn Resort Baruna Bali
Jl. Wana Segara No.33, Tuban, Kec. Kuta, Kabupaten Badung, Bali 80361.
Phone : +62 361 755 577
