Where to Shop for Kebaya in Jakarta

There’s always a reason to wear a kebaya. One of them is National Kebaya Day—observed every 24th July in Indonesia—as a means to preserve the nation's cultural identity, strengthen the role of the kebaya as a symbol of Indonesian womanhood, and promote greater international recognition of the traditional garment.

As one of Indonesia's most iconic traditional garments for women, with a history believed to date back to the 15th century, the kebaya carries deep cultural symbolism through its design and the way it is traditionally worn:

1. Its simple silhouette, paired with a jarik or long batik cloth, represents the grace and elegance traditionally associated with Indonesian women.

2. The tightly wrapped skirt encourages gentle, measured movements, symbolising softness in both speech and behaviour.

3. Its body-hugging cut reflects adaptability, resilience, and a woman's ability to navigate different circumstances with independence.

4. The stagen (traditional waist wrap or sash) embodies patience in Javanese philosophy, representing the importance of endurance and inner strength.

What if you have no kebaya in your closet? Fret not; local artisans are abundant in Jakarta!

Berkat Kebaya by Devina Shanti

For those seeking couture craftsmanship, Berkat Kebaya by Devina Shanti specialises in bespoke and rental kebaya that marry traditional Indonesian artistry with refined contemporary elegance. The atelier is best known for bridal and formal occasion wear, featuring intricate embroidery, premium brocade, Swarovski crystal embellishments, and personalised fittings, with custom pieces and rentals priced in the premium segment.

Address: Jl. Tebet Timur Dalam Raya No. 91B, Tebet, South Jakarta.
Instagram

Cantik Mode

Among the many boutiques at Cantik Boutique, Cantik Mode is a reliable stop for affordable modern kebaya, brocade tops and complete sets that can be mixed and matched for various occasions. Prices generally start from around IDR 250,000, making it popular among shoppers looking for wedding guest attire, graduation outfits, and festive ensembles without stretching the budget.

Address: Ground Floor, Block D39, Thamrin City, Tanah Abang, Central Jakarta.

Charlotta Atelier

Charlotta Atelier is recognised for couture-inspired kebaya that blend classic Indonesian elegance with modern fashion sensibilities. Expect luxurious fabrics, intricate hand embellishments and sophisticated silhouettes suited for brides, engagements and black-tie celebrations, with prices typically beginning in the multi-million rupiah range.

Address: Ruko Cordoba Blok H No. 36, Pantai Indah Kapuk, North Jakarta.
Instagram

Didi Tukang Kebaya

Didi Tukang Kebaya has built a loyal following for custom-made kebaya that balance traditional craftsmanship with clean, contemporary tailoring. Rather than mass-produced collections, the atelier focuses on personalised designs for weddings, receptions, and formal occasions, with bespoke pricing generally starting from a few million rupiah depending on the materials and level of embellishment. Atelier visits are by appointment.

WhatsApp

Liza Boutique

A long-standing favourite among Jakarta's kebaya enthusiasts, Liza Boutique is known for its extensive selection of ready-to-wear and custom-made kebaya, ranging from timeless kutubaru and Encim styles to contemporary lace and brocade designs. The boutique caters to a wide spectrum of occasions—from graduations and family celebrations to weddings—with prices generally starting from around IDR 500,000, while bespoke and heavily embellished creations command higher price points.

Address: Jl. KH. Mas Mansyur No. 85, Tanah Abang, Central Jakarta, just a short distance from Thamrin City.
Instagram

Lovika Kebaya

Lovika Kebaya is a favourite among shoppers seeking feminine silhouettes with contemporary styling, featuring minimalist lace kebaya as well as ornate beaded designs. Most pieces found at its store in Thamrin City fall within the mid-range market, typically between IDR 500,000 and IDR 2 million, making it a good option for engagements, weddings, and graduation ceremonies.

Address: Thamrin City Ladies Market, Tanah Abang, Central Jakarta.

Merona

Merona is one of the standout local fashion labels inside Sarinah, showcasing contemporary kebaya that combine traditional craftsmanship with a fresh, youthful aesthetic. Its collections mostly feature refined embroidery, lightweight fabrics and versatile separates designed to be worn beyond ceremonial occasions, with prices generally ranging from around IDR 1 million upwards.

Address: Sarinah, Jl. M.H. Thamrin No. 11, Menteng, Central Jakarta.
Instagram

Nona Rara

Known for bringing a fresh perspective to traditional Indonesian attire, Nona Rara offers contemporary kebaya that pair classic silhouettes with vibrant batik, lace, and embroidered details inspired by regional heritage. The brand is particularly popular for its accessible ready-to-wear collections—including Encim, Kartini and Betawi-inspired designs—with most kebaya priced between approximately IDR 350,000 and IDR 700,000, making it an excellent choice for graduations, weddings and festive occasions.

Flagship boutiques: PIM 2, Kemang, Thamrin City, Alun-Alun Indonesia, and Sarinah.
Instagram

Nona Srikaya

Tucked within Jakarta's historic Pasar Baru, Nona Srikaya specialises in elegant kebaya inspired by classic Indonesian silhouettes, reimagined with contemporary fabrics and colours. The boutique focuses on ready-to-wear pieces suitable for weddings, engagements, family celebrations, and National Kebaya Day, with most styles ranging from approximately IDR 500,000 to over IDR 2 million depending on the craftsmanship and embellishments.

Address: Jl. Pos No. 2, Pasar Baru, Sawah Besar, Central Jakarta.
Instagram

Roemah Kebaya Vielga

Roemah Kebaya Vielga features both traditional kebaya and contemporary styles in an extensive range of colours and sizes. The boutique caters to various budgets, with ready-to-wear pieces typically starting from around IDR 300,000 and more elaborate designs reaching several million rupiah.

Flagship boutiques: PIM 2, Kemang, Thamrin City, Alun-Alun, and Sarinah.
Instagram

Sellia Kebaya

Sellia Kebaya in Thamrin City is well known for its extensive collection of modern kebaya featuring intricate lace, beadwork, and flattering tailored cuts. The boutique offers both ready-to-wear and semi-custom options, with prices typically ranging between IDR 500,000 and IDR 2.5 million depending on the design and detailing.

Address: Ground Floor, Block D1A.5, Thamrin City Ladies Market, Tanah Abang, Central Jakarta.
Instagram

Sissae Indonesia

Sissae Indonesia has become one of Jakarta's most recognisable contemporary kebaya labels, celebrated for clean lines, soft palettes and understated elegance. Its collections lean towards modern Indonesian womenswear with kebaya that transition effortlessly from weddings and graduations to formal soirées, generally priced from around IDR 1 million to IDR 5 million or more.

Flagship boutique: Galeri Niaga Mediterania, Pantai Indah Kapuk, North Jakarta.
Instagram