Rani Permata
Aug 07, 2026
Strengthening Its F&B Portfolio, Erajaya Food & Nourishment Establishes Strategic Partnership with Oriental Kopi
PT Era Boga Nusantara (“EBN”), also known as Erajaya Food & Nourishment, part of Erajaya Group, announced a strategic partnership with Oriental Coffee International Sdn. Bhd (“Oriental Kopi”). This partnership is realized through the establishment of a joint venture, PT Era Oriental Kopi. Through this partnership, the two companies will develop and operate restaurants under the Oriental Kopi brand in Indonesia, with an initial focus on development in the Greater Jakarta area (Jabodetabek).
PT Era Oriental Kopi will operate Oriental Kopi outlets in Indonesia with full support from Oriental Coffee International Sdn. Bhd., covering operational systems, recipes, service standards, and brand identity, to ensure a customer experience and product quality consistent with Oriental Kopi outlets in its home market. Under the structure, EBN will hold a 60% stake, while Oriental Coffee International Sdn. Bhd. will hold a 40% stake.
Jeremy Sim, CEO of Erajaya Food & Nourishment, said, “We have seen the enthusiasm of the Indonesian public for Oriental Kopi grow significantly even before the brand officially launched here. This serves as a strong validation of the brand while also opening strategic opportunities for Erajaya Group to further strengthen its food & nourishment business portfolio. Through this partnership, we are committed to delivering the authentic Oriental Kopi experience along with its proven operational standards, while also expanding access for Indonesian consumers to enjoy various signature menus and products from Oriental Kopi.”
Dato’ Calvin Chan Jian Chern, Managing Director of Oriental Kopi Holdings Berhad, said,
“Expanding into Indonesia marks an important chapter in Oriental Kopi’s journey. This decision is not solely based on the size of the market potential, but also because Indonesia is a market that is highly aligned with the character of our brand. Most importantly, we have experienced a warm welcome and tremendous enthusiasm from the Indonesian public.
The geographical proximity between Malaysia and Indonesia allows us to preserve what matters most to Oriental Kopi, namely authentic Malaysian flavors, uncompromising quality, and sincere service. Both countries also share the same appreciation for the richness of culinary flavors. Through this step, we hope to make our culinary heritage a part of the daily lives of millions of Indonesians.
It is an honor for us to partner with Erajaya, whose business scale and expertise provide an ideal foundation for our expansion. Together, we are building a lifestyle destination where meaningful moments are created, both through our outlets and through our FMCG product lines.
We are deeply grateful for this journey and increasingly excited about the opportunities ahead to bring authentic Malaysian flavors for the world to enjoy.”
This partnership also marks a strategic step for EBN to bring Oriental Kopi to a wider audience in Indonesia, in line with Erajaya Group’s business diversification strategy into the consumption & lifestyle sector.
